4

Customer loyalty: the future of hospitality marketing

Year:
1999
Language:
english
File:
PDF, 178 KB
english, 1999
5

Pricing and the consumer

Year:
2005
Language:
english
File:
PDF, 521 KB
english, 2005
6

The “Locals” Market: An Emerging Gaming Segment

Year:
2005
Language:
english
File:
PDF, 212 KB
english, 2005
8

The Pricing and Revenue Management of Services

Year:
2008
Language:
english
File:
PDF, 43 KB
english, 2008
9

Scripts: Precursor of consumer expectations

Year:
1996
Language:
english
File:
PDF, 2.66 MB
english, 1996
13

Loyalty: A strategic commitment

Year:
1998
Language:
english
File:
PDF, 1.48 MB
english, 1998
14

Loyalty: A strategic commitment

Year:
2003
Language:
english
File:
PDF, 2.02 MB
english, 2003
15

Commentary on “Loyalty: A strategic commitment”

Year:
2003
Language:
english
File:
PDF, 1.01 MB
english, 2003
19

A Strategic Approach to Segmentation in University Foodservice

Year:
1998
Language:
english
File:
PDF, 969 KB
english, 1998
20

Activity-Based Costing

Year:
2007
Language:
english
File:
PDF, 140 KB
english, 2007
27

An overview of consumer non‐problem gaming research

Year:
2009
Language:
english
File:
PDF, 172 KB
english, 2009
29

Guest Editor's Note

Year:
1997
File:
PDF, 121 KB
1997